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SOOTHING,
REFRESHING,
MEMORABLE

Turn your heart to this moment.
Forget the noise around you and listen to your own voice.
Peace comes to your ordinary day.
Your moment becomes special.
Enjoy this luxurious time with the scent of Bowcha “SHUN”.

Premium
Organic Roasted Tea
"SHUN"

120 years ago, only tea leaves were used and the stems were thrown away. In the traditional city Kanazawa, “Bowcha", a tea made from stems, was born. Bowcha, which is loved by the people of Kanazawa, has been reborn as "SHUN", a tea with a higher fragrance. The unique roasting method using steam makes the tea fragrant and refreshing.

The rich aroma of SHUN

Bowcha “SHUN” is a smooth tea with a deep smoked aroma. SHUN contains “Hotrienol” and “Linalool” which relieves anxiety and soothes the senses.
The aroma of SHUN enhances your mind and makes your moments, whatever they may be, enjoyable and memorable.

  • Hotrienol

    Sweet muscat aroma

    A distinctive sweet aroma component contained in high-quality Oolong tea such as Oriental Beauty and black tea.

  • Linalool

    Relaxing effect

    An aroma component found in many flowers such as Lily of the Valley, Bergamot and Lavender.

  • Geraniol

    Rose scent

    A component of aroma contained in Geranium and Lemon.

Origin of Bowcha

Bowcha is a type of Japanese green tea, developed in the
traditional Japanese city of Kanazawa. In 1902, Shinpei Hayashiya,
who ran a teahouse in Kanazawa, developed a unique roasting method
and made a tea called Bowcha. He used stems, not tea leaves. Since then,
Bowcha is now one of the most famous gifts bought by tourists who visit Kanazawa.

What is
Organic Roasted Tea
"SHUN"?

As an ingredient,
we selected the stem part of Tencha
(an ingredient of Matcha).
That's why SHUN has a distinctive sweet
and deep aroma.



SHUN is not only tasty, but also is
kind to the environment and our
health as it is certified by JAS
(Japanese Agricultural Standards)
and Rainforest Alliance.

Smoothing and relaxing
tea time at home

You can enjoy Organic Roasted Tea SHUN at home.
Visit our online store for more information and specially packed gift boxes.

  • ”SHUN"(Mint Blend)

    ”SHUN”(Mint Blend)

    6 teabags

  • "SHUN"(Apple Blend)

    “SHUN”(Apple Blend)

    6 teabags

  • ”SHUN"(Ginger Blend)

    ”SHUN”(Ginger Blend)

    6 teabags

  • "SHUN"(Brown rice Blend)

    “SHUN”(Brown rice Blend)

    6 teabags

  • "SHUN"

    “SHUN”

    6 teabags